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05.15.09

Spammers Find New Venues Through Twitter

By Bill Hartzer

Thanks to @oprah (Oprah) and @aplusk (Ashton Kutcher), Twitter is now the 49th most popular site according to Alexa. In the past 3 months, Twitter's traffic is up a whopping 334.6 percent.

But, with the increased popularity, comes the spammers. Unfortunately, though, it just goes with the territory. Whenever you mix user-generated content and popularity, the spammers come out in droves, pitching their "make money quick" schemes, their adult content, and links to get you off of Twitter and over to your website. The latest "get rich quick" scheme appears to be one that claims that you can get "thousands of followers on Twitter" just by buying into their "program". If you haven't seen this spam, it's looks something like this:



In fact, today, Mashable reminds us that it is getting worse. The spammers are even targeting the Twitter "trending topics" which is shown on the right side navigation on Twitter. They even will post their money-making get rich quick schemes in the Trending Topics and try desperately to get their message across by adding a "trending topic" phrase into their tweet like this:

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In the case above, this spammer added the phrase "Star Trek" so that they could get it to show up. How pitiful is that? They don't know how to gain massive amounts of followers or they just haven't put in the effort to gain that many followers (yes, it's a lot of work) that they have to resort to spamming their messages. Or spamming their tweets.

What do the Twitter Spammers Have in Common?

After reviewing hundreds of Twitter accounts, I have noticed a trend amongst the Twitter spammers. In fact, it's pretty easy to spot someone who is more interested in promoting themselves and their products or links than they are "connecting" with you. What it is? Their following/followers ratio. Of all of the hundreds of Twitter spammer accounts I reviewed, the majority of them were following more people than were following them. It looked just like this in most Twitter spam accounts:

Continue reading this article.


About the Author:
Bill Hartzer manages the Search Engine Marketing and Social Media Marketing team at Vizion Interactive, a leading search engine marketing, social media marketing, and web design firm based in the Dallas, Texas area. Hartzer recently joined Vizion Interactive, where his vast experience in the both search engine marketing and social media marketing bolster’s Vizion Interactive’s already robust search engine marketing and social media marketing offerings.
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